Sunday, February 13, 2011

[Book Review] The Myths of Innovation by Scott Berkun

I spend the holidays reading a very interesting book, The Myths of Innovation by Scott Berkun. The Books walks us through Some of the Common Myths and why they exist.  This books walks you thru a variety of myths and explains what is behind some of the most common innovations to date.
I will start my  thoughts with a Brilliant Observation in the Book
"Myths are more satisfying to us than the truth".
This statement resonated very deeply  with me . It is true that  excitement is much more  accepted than the mundane and boring, and this book provides excitement while dispelling the myths.  The Author makes a point to bring in the simple questions that are to date unanswered with the complex one and makes the reader ponder. Do we actually have a solution?.
Berkun very brilliantly goes over events like the Newton Apple & even about mythology of various commonly used words today.  The Process of gradual addition is what has lead to a lot of major events but are these  events actually innovations or the events leading to the  final product is the actual innovation. The Author wants us to think about the difference between an innovation and just progress as usual. This is very hard in my mind but  the author does do a good of explaining the concept. The Author  wants the audience and the readers to understand clearly that innovation is not a eureka moment but rather very hard work and involves many many people and many many prior events.
This book can be bought here

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